Affinitiv

Affinitiv is a top auto dealer software platform that optimizes sales, service, and customer retention for automobile dealerships and OEMs. The system uses AI-powered data analytics, tailored marketing, and powerful CRM technologies to assist dealerships in improving customer engagement, streamlining operations, and increasing income. Affinitiv's services, including automated equity mining, service scheduling, targeted marketing campaigns, and reporting dashboards, let dealers find high-potential leads, personalize communications, and provide a seamless customer experience throughout the ownership lifecycle.

The platform's DealerLens® interface provides a 360° view of dealership operations, with customisable widgets and over 50 key performance indicators (KPIs) to measure sales, service, and marketing. Affinitiv interacts with third-party systems for inventory management, lead management, and appointment reminders, and its omnichannel communication tools allow dealerships to engage clients via email, SMS, social media, and direct mail. Affinitiv helps dealerships improve efficiency, build customer loyalty, and remain competitive in a dynamically changing automotive industry by providing AI-powered insights, mobile access, and targeted campaign management.