Affinio

Audiense is a leading audience intelligence platform that uses powerful AI and machine learning to give marketers and companies comprehensive, actionable insights on their target audiences. The platform analyzes social data on a large scale to reveal precise audience groups, influencer networks, personality attributes, and media preferences. Audiense's features include audience segmentation, influencer identification, buyer personas, and social listening, which enable businesses understand not just who their audiences are, but also how they behave, what they care about, and how to effectively approach them for maximum engagement and conversion.​

Audiense provides comprehensive social media analytics, such as competitor monitoring, sentiment analysis, hashtag tracking, and campaign reporting, which are all accessible through customisable dashboards and exportable reports. Its influencer marketing tools make it easy to identify, score, and segment influencers, allowing for more targeted campaigns and better performance tracking.