Amplitude

Amplitude is a leading web analytics software that enables businesses to understand and optimize user behavior across several digital channels. Amplitude's AI-driven analytics deliver real-time insights into user engagement, retention, revenue, and conversion, allowing teams to make data-driven decisions about product and marketing strategy. The technology supports thorough behavioral flow analysis, conversion funnel tracking, anomaly detection, and automated predictions, making it easy to find friction points and areas for improvement in the customer experience.​

Amplitude stands out for its sophisticated segmentation and cohort analysis tools, unique event tracking, and rich reporting features such as real-time and retrospective analytics, load time monitoring, and campaign tracking. It effortlessly connects with marketing and product stacks, providing unified dashboards, session replay, A/B testing, and in-app messaging to provide personalized experiences. With enterprise-grade security, lightning-fast query speeds, and complete support, Amplitude offers a reliable solution for businesses looking for actionable insights and continual optimization of their digital experiences.