Adobe Merchandising

Adobe Merchandising, a component of Adobe Commerce, is a sophisticated ecommerce platform for creating tailored and engaging shopping experiences that increase sales and customer loyalty. The platform includes advanced marketing tools including configurable product recommendations, intelligent faceting, dynamic result re-ranking, and promotional rule settings that help align search results with company objectives. Using AI-driven insights, Adobe Merchandising changes product displays and search results in real time based on shopper behavior, preferences, and seasonal priorities, ensuring that shoppers locate the most relevant products quickly and easily.​

Businesses may use Adobe Merchandising to manage numerous product catalogs across channels, run targeted promotions and discounts, and integrate with Adobe Experience Cloud for seamless marketing automation and data-driven decision making. Its user-friendly tools include a visual page builder that allows you to create content-rich product pages without the need for a developer, as well as support for omnichannel strategies including mobile, social commerce, and third-party integration.