HCL Unica

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What is HCL Unica?

HCL Unica, a powerful marketing automation platform, offers cloud and on-premise solutions. It optimizes marketing activities, ensures excellent customer experience, and prioritizes data privacy.

Key Features of HCL Unica

  • Multi-Campaign
  • Event Triggered Email
  • Email Integration
  • Customer Journey Mapping
  • Campaign Personalization
  • Personalization
  • Mobile Optimized Emails
  • Drip Campaigns
  • Campaign Tracking
  • Campaign Management
  • Newsletter / Email Ad Serving
  • Lead Distribution
  • Email Marketing
  • Data Management
  • Customizable CTAs
  • Conversion Tracking
  • Communication Management
  • Channel Management
  • Change Management
  • Campaign Segmentation
  • Behavioral Analytics
  • Attribution Modeling
  • Analytics
  • A/B Testing

HCL Unica Pricing

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HCL Unica Specifications

Software Accessible: Any
Run On Mobile Browser: Yes
Offers Free Trial: No
Payment Options: Yearly,Onetime (Perpetual license),Transaction
Life Time Free Plan: No
APIs Available: Yes
Customization Possible: Yes
Device Support: Desktop,Mobile,Tablet
Available Support: Email,Live Support,Training,Tickets
Desktop Platforms: Windows,Macintosh
Languages Available: English,Chinese (Mandarin),French,German,Italian,Japanese,Korean,Portuguese,Russian,Spanish
Software Integrations: Dynamics 365, Google Analytics, Mailchimp, Facebook, LinkedIn
Software Industry: Financial Services,Hospital/Health Care,Retail Industry,Telecommunications
Company Details
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Company Name HCL Software
Company Website Visit Website
Head Office Sunnyvale,United States
HCL Unica Description

HCL Unica is a powerful marketing platform enabling end-to-end campaign management, personalization, & analysis. Built for marketers, it offers AI-powered automation across email, SMS, social, & more. HCL Unica's cloud-native, flexible platform integrates seamlessly with your MarTech stack. Features: CDP, campaign management, journey orchestration, omnichannel delivery, real-time interactions, AI-driven optimization, data integration, insights, planning, centralized offer management.

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HCL Unica Categories on the TechnologyCounter
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HCL Unica FAQ's

The top 5 features of HCL Unica include:

  1. Multi-Campaign
  2. Event Triggered Email
  3. Email Integration
  4. Customer Journey Mapping
  5. Campaign Personalization

HCL Unica serves a wide range of businesses including SMEs, Enterprises.

Yes, HCL Unica integrates seamlessly with: Dynamics 365, Google Analytics, Mailchimp, Facebook, LinkedIn

HCL Unica is compatible with multiple platforms, Windows,Macintosh

The top three competitors of HCL Unica are Salesforce, SALESmanago and Cronberry. To find the best fit for your business, compare and evaluate each platform's features, advantages, disadvantages, and other key aspects.

Currently, HCL Unica does not offer trial access. However, you can still explore its capabilities through available product demos, feature guides, and customer reviews.

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