SAS Customer Intelligence 360

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What is SAS Customer Intelligence 360?

SAS Customer Intelligence 360 is an enterprise marketing automation and CDP platform with sophisticated AI/ML analytics. It orchestrates tailored, omnichannel customer journeys with a single, real-time 360-degree view that combines online, offline, and hybrid data to determine the optimum next step.

Key Features of SAS Customer Intelligence 360

  • Time on Site Tracking
  • Surveys & Feedback
  • Marketing Calendar
  • Funnel Analysis
  • Data Entry
  • Contact Database
  • Multivariate Testing
  • Location-Based Marketing
  • For Sales
  • Element Analytics
  • Data Matching
  • Data Import / Export
  • Automated Publishing
  • Asset Management
  • Analytics / ROI Tracking
  • Uninstall Tracking
  • Training Management
  • Text Messaging
  • Sales Intelligence
  • Push Notifications
  • Marketing Analytics
  • Email Marketing
  • Data Management
  • Analytics
  • A/B Testing

SAS Customer Intelligence 360 Pricing

Modular/Custom
$ Custom
Metric-Based
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SAS Customer Intelligence 360 Specifications

Software Accessible: Cloud Based
Run On Mobile Browser: Yes
Offers Free Trial: Yes
Payment Options: Yearly
Life Time Free Plan: No
APIs Available: Yes
Customization Possible: Yes
Device Support: Desktop,Mobile,Tablet,iPad
Available Support: Email,Phone,Live Support,Training,Tickets
Desktop Platforms: Web App,Windows,Macintosh
Languages Available: English,French,German,Spanish
Software Industry: All Industries
Company Details
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Company Name SAS Institute Inc
Company Website Visit Website
SAS Customer Intelligence 360 Description

SAS Customer Intelligence 360 is a complex, enterprise-grade Customer Engagement Platform that combines marketing automation, customer data management (CDP), and advanced analytics to provide truly tailored, cross-channel interactions. Designed for modern organizations, it enables marketers to transition from fragmented campaigns to integrated, data-driven customer journeys.

The platform's fundamental strength is its hybrid data architecture, which combines real-time online behavioral data with traditional on-premises customer data (such as CRM and transactional systems). This novel technique gives a comprehensive 360-degree customer picture without requiring a costly migration of all sensitive PII data to the cloud, resulting in robust data governance and privacy control.

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SAS Customer Intelligence 360 FAQ's

The top 5 features of SAS Customer Intelligence 360 include:

  1. Time on Site Tracking
  2. Surveys & Feedback
  3. Marketing Calendar
  4. Funnel Analysis
  5. Data Entry

SAS Customer Intelligence 360 serves a wide range of businesses including SMEs, Agencies, Enterprises.

SAS Customer Intelligence 360 is compatible with multiple platforms, Web App,Windows,Macintosh

The top three competitors of SAS Customer Intelligence 360 are Salesforce, SALESmanago and Cronberry. To find the best fit for your business, compare and evaluate each platform's features, advantages, disadvantages, and other key aspects.

Yes, SAS Customer Intelligence 360 offers a trial option, allowing you to test its features and functionality before committing. This trial access helps you assess how well the software meets your specific needs and ensures it’s a good fit for your business.

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