6sense

6sense is a prominent account-based marketing (ABM) software that uses AI-powered predictive analytics to assist B2B firms in identifying, prioritizing, and engaging high-value accounts with accuracy. The technology analyzes billions of intent signals and integrates firmographic, technographic, and behavioral data to discover accounts that are actively looking for solutions, even before they identify themselves. With powerful account scoring and real-time sales data, 6sense allows marketing and sales teams to focus their efforts on prospects who are most likely to convert, delivering personalized content and messaging across various channels at the right time in the buyer journey.​

The platform provides complete orchestration features, allowing teams to organize multi-channel campaigns (including advertising, email, online, and sales outreach) from a single canvas. Deep connections with key CRMs and marketing automation platforms such as Salesforce, HubSpot, and Marketo ensure that data flows seamlessly and workflows are streamlined, transforming 6sense into a revenue intelligence hub. Its powerful reporting and forecasting capabilities give leaders clear visibility into pipeline health, campaign ROI, and overall marketing efficiency, allowing them to make data-driven decisions and optimize their go-to-market strategy.